As if LEGO units weren’t costly sufficient, a brand new worth hike is coming later this yr. It appears that evidently elevated materials and working prices are lastly getting the very best of LEGO, as the corporate plans to extend costs on “round 1 / 4” of its catalog this August.
LEGO has not clarified which merchandise will see a worth hike. Smaller units might solely enhance by a couple of {dollars}, in accordance with the corporate, although bigger or extra advanced units (presumably those that adults acquire) will see a “share enhance,” doubtless indicating a worth bump that exceeds $10.
“The present international financial challenges of elevated uncooked materials and working prices are impacting many companies … as these prices have continued to quickly rise, we’ve taken the choice to extend the worth on a few of our units. This enhance will come into impact in August and September.”
“The rise will differ relying on the set and costs will change on round 1 / 4 of the portfolio. On some units we won’t alter worth, on others there will probably be a single digit enhance and on bigger, extra advanced units the proportion enhance will probably be larger.”
This worth hike comes at a reasonably awkward time. LEGO simply revealed its 2021 earnings report, which confirmed report earnings and a 22% enhance in gross sales over 2020. Amazon was closely criticized for enacting a Prime worth hike below related circumstances earlier this yr, so you possibly can in all probability guess how LEGO followers really feel proper now.
However to be honest, LEGO might be burning via a ton of cash this yr. Rising gasoline prices contribute to the worth of each logistics and manufacturing, as most LEGO bricks are petroleum-based plastic. And as a result of rising meals prices, LEGO’s bio-based components (like these Harry Potter capes) have in all probability grown dearer as properly.
Once more, we don’t know which LEGO units will get a worth hike. However the universe is a merciless mistress, so I’m prepared to guess that no matter set you’re eyeballing is about to get far more costly. It’s best to go forward and purchase it earlier than August rolls round.
Supply: LEGO by way of The Brick Fan
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